Author's Edge Podcast

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each Author's Edge episode

transforms BIG marketing ideas into simple, actionable steps

so that building your brand and boosting your visibility is not only easier...

It’s way more exciting.

The AUTHOR'S EDGE Podcast

I’m Allison Lane, your host. I’m a nonfiction book coach, marketing strategist, and your biggest cheerleader. This podcast is for authors who know their wisdom needs to be shared with the people who need it most. If you're ready to discover your edge as an author, you’re in the right place.

Brooke Sellas is a social media expert, CEO of Squared Media, host of The Social Media CX Podcast, and author of Conversations That Connect

Social Media Success: Conversations Over Content with Brooke Sellas | Ep. 76 author platform marketing

Jai Heer is the founder and CEO of AMSPPC.com

Amazon Ads: Choose Keywords + Categories Boost Book Sales with Jai Heer | Ep. 74 book launches marketing

Abby Combs - Email Marketing expert and Founder of The E-Studios Marketing

How to Write Emails that Turn Subscribers into Book Buyers with Abby Combs | Ep. 67 book launches marketing

How to Create 6 Months of Content with Valerie Morris | Ep. 66 author platform marketing

How to Know You’re Ready to Speak Even If You Don’t Feel Like an Expert with Aleya Harris | Ep. 65 author platform marketing

How to Avoid the Publishing Mistake That Kills Book Sales with Terry Whalin | Ep. 59 book publishing marketing

Nancy Harhut - Behavioral Marketing Expert

Stop Saying ‘Submit’: Button Copy that Converts Book Sales with Nancy Harhut | Ep. 56 book launches marketing

Focus vs. FOMO: The Key to Marketing Without Burnout | Ep. 53 marketing mindset & growth

Philippa Gamse - Digital Marketing and Analytics Expert

Google Analytics: How to Know What’s Working with Philippa Gamse | Ep. 52 author platform marketing

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ABOUT YOUR HOST

Allison Lane

I help experts write and launch the books they know they're meant to write, so they can help the people eager for their message.

Agonizing over every step of writing and launching your book is a pain in the rear. And it's so much easier than you've been led to believe.

I'm here to help and be a one-woman PSA about book publishing and marketing.

Let's clear a path to getting your book into the world.

transforms BIG marketing ideas into simple, actionable steps

It’s way more exciting.

The AUTHOR'S EDGE Podcast

ABOUT YOUR HOST

Allison Lane

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What Listeners Are Saying

Become a Visible Authority.