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How to Turn Your Book Into Lasting Revenue Streams with Karlyn Ankrom
24:28
 

How to Turn Your Book Into Lasting Revenue Streams with Karlyn Ankrom

author platform marketing

You launched the book. Now what?!

In this episode of the Author's Edge, host Allison Lane talks with content strategist Karlyn Ankrom about what actually makes a book keep working after launch. Not for vanity. For legacy. And for revenue.

If you’re an expert, professor, physician, leader, or author, you’re going to get the same predictable asks. Can I pick your brain? Can I ask you a quick question? Do you have a resource?

This conversation shows you how to prepare for that attention. And how to turn interest into income without giving nonstop free guidance.

You’ll learn how to treat your book and your message like an asset.

What you’ll learn:

  • How to keep your message alive after launch 
  • How your bite-sized content builds trust and authority 
  • Making your expertise easy to access and easy to buy 
  • Avoid the free Caesar-salad consult trap 
  • Create a sustainable content strategy that fits your life

Connect with Allison on LinkedIn: https://www.linkedin.com/in/allisonlanelit/

Get the guide: 7 Shifts to Build Real Authority 

Connect with Karlyn: 

- website: https://ohsnapsocial.com/

- on LinkedIn: https://www.linkedin.com/in/karlynankrom/

 

Timestamps: 

00:00 Welcome to The Author's Edge

00:21 The Reality After Book Launch

01:40 Keeping Your Message Alive

03:09 Building Trust and Engagement

04:00 Monetizing Your Expertise

05:14 Leveraging Social Media

07:02 Practical Content Strategies

11:12 The Importance of Simplicity

16:39 Steps to Turn Your Message into Revenue

21:42 Final Thoughts and Contact Information